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With the rise in virtual work brought upon by the COVID-19 pandemic, it has become increasingly crucial for companies to effectively leverage online surveys.1 Although surveys have many advantages, they also have some drawbacks which, if not addressed, can limit their usefulness. Knowledge of common survey issues and how to address them is crucial for companies to get the most out of their surveys and engage in effective data-driven practices. Below, we discuss some common problems associated with the use of surveys and offer some tips for addressing these issues. COMMON SURVEY ISSUES AND WHY THEY MATTER Nonresponse Bias: Ideally, everyone who is…